May 5, 2022
Audio-based content tends to have the biggest “real estate” of attention. Unlike watching a YouTube video or reading an article that requires active engagement—you can listen to Spotify while working out, play an audiobook while driving, or join a conversation on Clubhouse while walking down the street.
In this post, we will examine companies that transform the way we interact with digital media through audio. I’ll exclude music-focused companies because they deserve a separate study. If you want to start something in the online media space, keep on reading—we will unlock exciting opportunities!
(1) Spotify is investing heavily in audio:
(2) Audio-based platforms are becoming the target for acquisitions:
(3) Workplace conversations are going audio:
(🔒 Full version) +5 more key trends in the audio space. These insights will help you capture specific customer needs:
🔑 (4/8) How do new players unbundle TikTok? (2 company examples)
🔑 (5/8) If you’re building a creator platform, apply this trend to retain creators on your platform (2 company examples)
🔑 (6/8) How to cut through the noises and stand out as a new social media platform (2 company examples)
🔑 (7/8) How to unbundle education using audio (2 company examples)
🔑 (8/8) How to increase user experience using audio (3 company examples)
Find market niches in the audio space, discover competitors, and explore ways to differentiate your new ideas:
(1) Ecosystem moat:
(2) Time to consume:
(🔒 Full version) +3 more differentiation strategies in the audio space:
🔑 (3/5) How to spot specific market needs and create niche solutions?
🔑 (4/5) How to create a solution that competes in a differentiated market category?
🔑 (5/5) How to apply audio in an enterprise-focused market that has consumer-facing users?
(1) Premium app features:
(2) Transaction fees:
(🔒 Full version) +3 more monetization strategies for audio-based platforms:
🔑 (3/5) Bonus strategies to monetize creator-based audio platforms.
🔑 (4/5) Example on how to monetize using SaaS business model in the audio space.
🔑 (5/5) Example on how to execute a mixed monetization model to generate revenue.
(1) Audio-based platforms will explode beyond social networks:
(2) Audio as a digital marketing strategy:
(3) Data and analytics in audio content:
(🔒 Full version) +3 more ways to build for the future of audio-first use cases:
🔑 (4/6) What does the future of creators economy look like using an audio-first approach?
🔑 (5/6) How can existing online businesses increase user experience through audio?
🔑 (6/6) What does the future of audio/voice tech look like (including 2 company examples, one raised $20M another raised $2.1M)
(🔒 Full version) 3 specific product ideas and business opportunities that are solving problems. You’ll unlock:
🔑 (1/3) Consumer-facing productivity app idea
🔑 (2/3) Influencer-focused audio app idea
🔑 (3/3) Social networking for mental health using audio-first approach
🔐 Full Version is Members-Only
2 new Full version trends report each month
2 new Market Map directories each month
Access 2,131+ company databases and expanding
Unlock 29 Pro reports past issues
No auto-renew. Re-subscribe anytime after expiration.
DISCLAIMER: All the content produced by the author(s) on this site (”Venturescale.to”) is not intended as, and shall not be construed as, financial advice. Please do your own research before making any material decisions related to any of the products or services described. Our content may contain links to third-party websites for information purposes and convenience only. Venturescale is not responsible for the success or authenticity of any project, we aim to act as a neutral informational resource for end-users. The Third-Party Sites are not under the control of Venturescale, therefore, we are not responsible for the content of any Third-Party Site, including without limitation any changes or updates to a Third-Party Site, and the inclusion of any link does not imply endorsement, approval or recommendation by Venturescale of the site or any association with its operators.